China’s tech powerhouse ByteDance is under fire after Hollywood groups slammed its new AI video generator, Seedance 2.0, claiming it “blatantly” infringes copyright by using actors’ and creators’ likenesses without approval.
The AI tool, designed to automatically produce videos, has impressed with its capabilities, but also ignited fierce debate over the ethics and legality of AI-generated content in the entertainment industry. Hollywood insiders warn that tools like Seedance 2.0 could redefine intellectual property boundaries if left unchecked.
ByteDance responded by promising to tackle the concerns head-on. In a statement, the company said it is committed to protecting creators’ rights, complying with copyright laws, and implementing measures to ensure AI content respects the original sources.
The controversy highlights a larger clash between rapid AI innovation and the creative industries’ fight to safeguard their work. Legal analysts say this could be the first of many high-profile disputes as AI technology continues to blur the lines between original creation and machine-generated content.
As ByteDance navigates this storm, the outcome may set a global benchmark for how AI tools can responsibly coexist with human creativity.
